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Proof,notpromises.

7 projects. Filter by category.

01ecosystem

The GUILD Bio Link Surface

Instagram gives every account exactly one link in the bio. We replaced that one link with a self-hosted surface at links.guildgemlab.com — featured campaigns, the latest posts, the official subdomains, every social account, all surfaced from the same backend that runs the rest of the operation. The killer feature: the post grid is a SQL join between social content and Aurora Awards entries.

  • Self-hosted Surface
  • Bio Link
  • Cloudflare Pages + ISR
  • Worker Proxy
2025-09
02ecosystem

The GUILD Certificate Intelligence Ecosystem

A scanned gem certificate is the highest-intent signal in the entire industry. I rebuilt the QR verification page as a five-module ecosystem that turned a one-line "AUTHENTIC" into a closed loop spanning UX, education, cross-brand conversion, and market intelligence.

  • Systems Thinking
  • Certificate Verification
  • WeChat Mini Program
  • Cross-brand Funnel
2024-12
03ecosystem

The GUILD Digital Operations Ecosystem

A self-built operating system for a global gemology brand: five interlocking systems stitched into one intelligent loop that eliminated daily dirty work and freed the team to create.

  • Systems Thinking
  • Social Media Ops
  • Meta GraphAPI
  • Cloudflare Workers
2024-12
04product

Cross-border Study Abroad Mentorship Platform

A light-asset cross-border model: overseas professors, lecturers, and senior students signed agreements to mentor Chinese students applying to universities abroad. A mentor library, a matching system, an admin surface, and a public discovery page — built end to end, solo, as my first production system.

  • Product Management
  • Full-stack Development
  • Cross-border Operations
  • Matching Systems
2022-01—2023-05
05product

AIGS Certificate Mini-Program

A WeChat mini-program that let any AIGS certificate holder verify their stone in two taps. The v1 of the certificate verification idea — and the gap that taught me what the v2 had to do.

  • WeChat Mini Program
  • Operations
  • Certificate Verification
  • MVP → Ecosystem
2024-03—2024-12
06design

ch3n.dev personal site

A personal brand site designed and built from 0, with a W-shaped narrative and a focus on rhythm.

  • Nuxt 4
  • GSAP
  • Lenis
  • TypeScript
2026-08
07marketing

Xiaohongshu playbook

A codifiable 3-second rule (cover + headline + opener) distilled from multiple 10k+ like hits, and a visual template library the team could ship from.

  • Xiaohongshu
  • Content operations
  • Playbook
  • Visual templates
2022-09—2023-06